Insights

How opponents’ transfers can boost your Search strategy
Piggybacking off other clubs’ transfer activity can lead to big gains through Search.
Who tops TikTok?
Discover how Premier League teams get the most out of TikTok with our comprehensive report.
21/22 Soccer Search Report
Download our insights-rich report into how teams from Europe’s top five soccer leagues performed during 2021/22.
How does MLB fare on social media?
It’s America’s favourite pastime, but how does baseball perform on social when compared to the other major US sports?
What do ‘owned’ and ‘earned’ media mean and why are they useful?
‘Owned’ and ‘earned’ media are crucial terms in marketing and sponsorship. Here we explain everything you need to know...
Europa League Final Performance: 2020-22
Find out how the Europa League Final performs on digital with our analysis of the last three showpieces.