The DataPOWA view on the most important talking points in the worlds of sport sponsorship, digital & AI.
A FRESH EXPERIENCE FOR NFL FANS
Piloted at the Superbowl LV, the 2021/22 season of NFL will introduce a “5G multi view” in a handful of stadiums. This will allow fans to view the game through different camera angles on their smartphones.
For more on this story, head to CNBC
VIRTUAL TECHNOLOGY’S HOME RUN
COVID19 has disrupted life throughout the world. However, with this innovative VR technology, MLB players have been able to improve their game whilst not being on the pitch.
For more on this story, head to Dell Technologies
A RED CARD FOR GAMBLING SPONSORSHIPS?
England’s most capped footballer urges an end to gambling sponsorships within the sport.
For more on this story, head to BBC sport
NFL’S RELATIONSHIP WITH CRYPTOCURRENCY
NFL teams have been banned from signing on cryptocurrency sponsorships.
For more on this story, head to Econo Times
A NEW ERA FOR RUGBY
Like Cricket’s The Hundred, Rugby will undergo some transformation to create a global 12 a side tournament that hopes to engage the next generation in the sport.
For more on this story, head to thejournal.ie
A FRESH APPROACH TO DATA COLLECTION
To enter the digital world, sports betting businesses need to reconsider how they collect and package data.
For more on this story, head to Sportico
EUROGAMER: England footballer Jesse Lingard now has a Rainbow Six Siege esports team
CITY AM: Cinch signs deal with NFL to sponsor London matches
FORBES: World Rugby Partners With Capgemini To Digitize The 2023 Rugby World Cup