The DataPOWA view on the most important talking points in the worlds of sport sponsorship, digital & AI.
WHICH SPONSORS ARE ON TOP?
A new report has found that certain brands, including Cinch and Cazoo, were the biggest entrants to UK sport sponsorship last year.
For more on this story, head to City A.M
WORRIES FOR DERBY COUNTY
The administrators of Derby County F.C. have been given one more month to give evidence on how the club will be funded for the remainder of the season.
For more on this story, head to BBC Sport
EXCITING PROSPECTS FOR ESPORTS
Monumental Sports and Entertainment, the group that owns NBA’s Washington Wizards, have announced plans to build an esports facility.
For more on this story, head to Sports Pro
END OF AN ERA
NFL Legend, Tom Brady, has announced his retirement from American Football.
For more on this story, head to ESPN
NFL’S HELPING HANDS
Partnership agreements from Technology, Gambling and Alcohol firms have helped the NFL earn almost $2 billion.
For more on this story, head to CNBC
BBC SPORT: ‘IT IS A SLEEPING GIANT’ – MEET THE ENGLISHMAN BIDDING TO END CANADA’S WORLD CUP MISERY
YAHOO: WINTER OLYMPICS: WHO ARE THE ONES TO WATCH IN BEIJING?
EUROSPORT: EGYPT GO THROUGH TO THE AFRICA CUP OF NATIONS FINAL AS CAMEROON MISS THREE PENALTIES IN THE SHOOT-OUT
UNOFFICIAL PARTNER: PICKGURU